Learn more about Small Business Saturday and find out how you can get involved.
Small Business Saturday is an American retail holiday that falls on November 25th. Positioned between Black Friday and Cyber Monday, Small Business Saturday was created to encourage shoppers to support local small businesses. Whether you’re a small business owner or a consumer, find out how you can participate in Small Business Saturday.
Small Businesses
If you are a small business owner interested in participating in Small Business Saturday, follow these suggestions to get started.
- Create promotional materials that announce your business’s participation in Small Business Saturday. You can make your own promotional materials using the resources on American Express’s website.
- Use social media to tell your followers that you will be participating on the 25th. If your business doesn’t already have a Facebook page or Twitter account, now is a great time to create one. If your small business already has a social media presence, then use the hashtags #shopsmall, #SmallBusinessSaturday, and #smallbusiness to promote your business.
- Hold a special, Small Business Saturday event at your store. Hosting a sale or other event is a great way to generate consumer interest in your business. Try offering seasonal refreshments to keep your shoppers energized and ready to shop!
Customers
As a customer, it’s important to support the small businesses that drive your local economy. This Small Business Saturday, here’s how you can get involved.
- Use social media to post your support for Small Business Saturday. This is a great way to encourage friends and followers to participate as well.
- Make sure you are supporting all local businesses. Small Business Saturday isn’t just about retail shops; other small businesses need your support as well. On November 25th, make an effort to support local restaurants, salons, gyms, and so on.
Small businesses are the backbone of America, so let’s all do our parts to get involved this Small Business Saturday. If you are a small business owner, make sure you have the necessary insurance protection to keep your company safe. To find the right commercial coverage to fit your needs, contact the experts at Phocus Insurance in Phoenix, Arizona. Our dedicated team is ready to get you the coverage you need today.
